Process: After melding research with client requests, a unique space was discovered. Bringing animal illustrations and astrology together a target demographic correct theme was produced to the delight of the client. The capsule collection was released in the spring and was designed to that end, using the theme of rebirth. The project included specifying appropriate apparel blanks and ink colors. The logo that is used in the neck tag is loosely based off the client's signature and serves as a design aspect in web creative.